Day two agenda

Hit the road!

Learn how to create mobile experiences your users will love. We will explore how to design for the small screen and will review Habañero's mobile website design and development best practices.

Engage in the conversation

Every organization is feeling the pressure to jump on the social media bandwagon. We will explore a variety of areas you should be thinking about when creating your social media strategy and will review a number of social media best practices.

Usability testing and prototyping

Watching users interact with your website, intranet or web application is the only way you can truly assess how usable the experience you have created is. We will show how to conduct effective usability tests and will explore a number of usability testing techniques we have used over the last ten years. In addition, we will discuss how prototyping can be used to create better user experiences and increase your time to market.

Launch and beyond

Learn how to create a project plan that will allow you to progress from a project's early ambiguous stage to launch. We will also explore a number of strategies that can be used to create a governance framework to ensure that your site continues to grow and flourish after launch.